IDNTools Ad on Times Square Billboard
The domain industry needs more publicity. IDNs really deserve more publicity as they are a fantastic opportunity all too often misunderstood and summarily dismissed. I am a co-owner of IDNTools.com because I believe in the investment potential of IDNs and domain names. I particularly believe in our main product IDNDroplist.com, which is the only droplist for IDNs. As such, I was very excited and proud to promote IDNTools in the heart of Times Square today. IDNTools is being featured on Reuters’ iconic Times Square electronic billboard starting today as part of a rotation for 72 hours. The caption is blurry in the low-res screenshot, but it says “Investors profit from IDN domain names bought from sites like IDNTools.com.” See the pictures above.
This was a fantastic promotional opportunity for our company. I have stopped by Times Square where most people are rushing by our ad without looking up. But out of the thousands of passers-by throughout the day, a surprisingly good number of people do glance up and stare curiously.
This will have a positive effect for domain investors and IDNers on the whole. Each large public ad makes our investments more mainstream and understood. I hope IDNTools will benefit greatly from this Times Square promotion, and I also hope that more people will become interested in domains and IDNs as a result.
*Update: See accompanying press release: link
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[...] on Times Square Billboard http://idnblog.com/2010/01/11/idntoo…are-billboard/ __________________ IDN Blog IDN Tools IDN Newsletter IDN Droplist -Thanks to the many [...]
This is the coolest thing I have seen. Thanks guys! Great work!
Thanks for the kind words.
congrats guys , great work , great ad
How much was it?
Only problem is most people will say “what the hell is an IDN?”
Fantastic! The more ways we can help expose people to the Domaining world the better!
Great to see someone making a move in the right direction here!
I think your Domainshane ad was a better investment and I’m definitely going to have to raise the price if you had enough left over for a Times Square billboard LOL
@Shane – they were both great
A big step in the right direction,Cheers
[...] including Saks and Bloomingdales. Yes, this is similar to our earlier Times Square billboard (here), which gave us a nice spike in traffic and IDNDroplist subscribers. Ultimately, the more [...]
You are making pioneering steps in the domain industry offline marketing.
@Katalog – Thanks, much appreciated.
[...] end of such berating for a while. However, now that IDNs have been featured everywhere from Times Square to CNN, and there are many supporting services that offer IDN monetization, IDNers don’t need [...]
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