Verisign applied for 12 IDN (Internationalized Domain Name) transliterations of .COM, but it was Verisign’s Hebrew application that stood out.
Verisign applied for: קוֹם. (punycode: xn--hdb9cza1b).
Some natives hoped for a Verisign application for: קום. (punycode: xn--9dbq2a).
While both קוֹם and קום are correct Hebrew transliterations of “.COM”, Verisign’s application includes a dot (a Hebrew vowel) over the middle letter (a “vav”).
On the Internet, it is common for Hebrew words to be written without Hebrew vowels (known as nikudot). Verisign applied for only one of two variants. Verisign’s string includes a vowel. However, it is unclear whether Verisign will obtain the rights to קום (the commonly used voweless string) as well, and where the traffic will go if someone types in (Site).קום instead of (Site).קוֹם.